Privacy Policy

Effective from: 30 June 2025

At RAM Peripherals Ltd, your privacy is important to us. Whether you're browsing our website, placing an order, or contacting our team, we’re committed to protecting your personal information and being transparent about how we use it.

This policy outlines what personal data we collect, how we use it, who we share it with, how we protect it, and what your rights are under data protection law.

1. Who We Are

We are RAM Peripherals Ltd, a specialist provider of 3D printing, label printing, and digital media solutions.

2. What Information We Collect

We may collect and store the following types of personal data:

• Contact details: name, company name, email address, phone number, and delivery address
• Order details: what you purchased, payment method, delivery instructions
• Form entries: data submitted via our Contact Us or New Customer Forms
• Website usage data: including pages visited, time on site, referral source, IP address (via Google Analytics and PostHog)

We do not collect sensitive personal data unless explicitly provided by you.

3. Why We Collect Your Data

We collect your data in order to:

• Fulfil and deliver your orders
• Respond to enquiries and provide support
• Manage your customer account (if applicable)
• Notify you of important updates relating to orders or services
• Send you product news or promotional offers (only if you have given consent)

We collect only what is necessary to serve you effectively and responsibly.

4. Our Legal Grounds for Using Your Data

We rely on the following legal bases:

• Contractual necessity – to fulfil orders or provide services
• Consent – for marketing communications or specific forms
• Legitimate interests – to analyse website usage and improve services
• Legal obligations – to retain records for tax, audit, or fraud prevention

5. Who We Share Your Data With

We may share your personal data with the following third parties:

• Shopify – for managing online orders
• HubSpot – for customer relationship management
• Payment processors – such as Stripe or PayPal
• Couriers and delivery partners – to ship your order
• Analytics providers – including Google Analytics and PostHog

We only share what is necessary and never sell your data to third parties.

6. How We Protect Your Data

We take appropriate steps to protect your data using:

• SSL encryption across our website
• Secure servers for data storage
• Password-protected access to CRM and order platforms
• Staff training in data protection best practices

In the unlikely event of a data breach, we follow ICO reporting guidelines.

7. How Long We Keep Your Data

We retain data for as long as necessary for the purposes stated, including:

• Order and customer service history: up to 6 years (for legal/accounting obligations)
• Marketing data: until consent is withdrawn or data becomes inactive
• Analytics data: typically retained for 24 months (Google) or as per provider settings

After this, your data is securely deleted or anonymised.

8. Your Rights

You have the right to:

• Access the personal data we hold about you
• Correct inaccurate or outdated information
• Request deletion of your data (in permitted cases)
• Withdraw consent for marketing at any time
• Object to processing or request data portability
• Lodge a complaint with the Information Commissioner’s Office (ICO): www.ico.org.uk

To exercise your rights, email us at: info@ram-peripherals.co.uk

9. Cookies and Tracking

We use cookies and tools like Google Analytics, HubSpot and PostHog to:

• Understand how visitors interact with our website
• Enhance site performance and usability
• Deliver more relevant content

You can adjust your cookie settings at any time in your browser. For full details, see our Cookie Policy.

10. Changes to This Policy

This policy is reviewed regularly to reflect changes in the law, business practices, or our services. We will post any updates on this page.

Last updated: 30 June 2025

If you have any concerns or questions, contact us at: info@ram-peripherals.co.uk